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All issuesVolume 303, Issue 3IT NewsStorage

5 Steps For Minimizing Dark Data Risk

DARKReading, Thursday, June 22, 2023

Dark data may be your most elusive asset, but it can also be your most costly if you don't protect it.

What is something that comprises more than half of companies' data repositories, but most aren't even aware they have? It's dark data, information companies unknowingly gather that is not integral to day-to-day business interactions and therefore often sits in the background. While that data is seemingly unnecessary to most companies, it's invaluable to cybercriminals.

What Is Dark Data?

At a time when many companies are focused on collecting, analyzing, and acting on data they receive from customers, it's not surprising that the amount of latent (or dark) data is accumulating far beyond what they planned to store, protect, and potentially purge. For example, when you consider that Netflix spent nearly $10 million a month in 2019 to store its data in the cloud, you can see how much dark data storage might be costing a company.

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