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All issuesVolume 311, Issue 4IT Vendor NewsDell

Dell Technologies Powers Data Centers Behind Taboola's Generative Artificial Intelligence Offerings

Dell News, Friday, March 1st, 2024

Taboola (Nasdaq: TBLA) is using Dell Technologies (NYSE: DELL) infrastructure to power its latest generative artificial intelligence (GenAI) offerings, helping advertisers increase the efficiency and success of their campaigns.

As the open web's largest content recommendation engine, Taboola helps advertisers around the world reach their audiences with targeted native ads and personalized content suggestions using its AI technology and partnerships with publishers.

Taboola's GenAI capabilities help advertisers generate high-performing creative assets, including images and titles, for their campaigns.

With Dell PowerEdge servers as the foundation of its global data centers, Taboola can quickly deliver more accurate and personalized recommendations. The infrastructure also scales as needs and opportunities grow.

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