Google Cloud's 2025 AI Trends: The Evolution Of Search, CX, And Security
Aiwire, Tuesday, December 24th, 2024
Google Cloud has released its 'AI Business Trends 2025' report with predictions for how AI will shape business in the coming year. The company has identified five key areas where enterprise AI will shine: multimodal AI, AI agents, assistive search, AI-powered customer experience, and AI-enhanced security.
Multimodal AI models can process information from text, images, audio, and video, much like our human brains. Google Cloud says this can allow for more intuitive interactions and improve the accuracy of AI outputs. Google Cloud predicts 2025 will be a pivotal year for enterprise AI adoption, driven largely by multimodal learning and the contextual awareness it enables, while anticipating a $2.4B global multimodal AI market size for the year.
The report notes that multimodal AI models require substantial amounts of data to be trained effectively, but that businesses can navigate this challenge by prioritizing AI models known for their high-quality and long context, capabilities, and those explicitly designed for large scale production deployments.