The Top 10 Enterprise Generative AI Applications - Based On 530 Real-World Projects
IoT Analytics, Monday, April 28th, 2025
Generative AI is used across departments. Most of the 530 identified generative AI implementations are in customer support, marketing, IT, operations, and R&D. Customer issue resolution is the top application. 49% of projects focus on customer support, with issue resolution alone making up 35%.
Why it matters
> For generative AI vendors: It is important to focus on where generative AI initiatives are taking off and creating real value for customers.
> For generative AI adopters: Enterprises should look at generative AI applications to learn where they can add value and study which vendors may best support their needs.